SaaS growth experts are coming soon
We are building Ashbix Digital: an outsourced growth function for B2B SaaS founders, running the whole path from a cold account to expansion revenue on one measurement layer. The full site follows shortly. Until then, here is what we build, who we are, and why we do it.
What we do
Each stage contains the one before it. You enter at the stage that matches where you are.
Demand
A measurable path from a target account to a qualified sales conversation, with the tracking built before the campaigns run.
Activation
Everything in Demand, plus the route from signup to a paying, activated account — and the events that tell you where it breaks.
Retention & Expansion
Everything above, plus the behavioural layer: churn risk, involuntary churn recovery, and expansion inside the accounts you already have.
The GTM programme
A full go-to-market build for a single company at a time: positioning, the measurement layer, the channels and the operating cadence, run end to end by the two of us. One engagement at a time, by application only.
Two founders, both on the work
Ashbix Digital is the two of us. There is nobody else to be passed along to.
Why we do it
Ashbix takes its name from the ash tree: hardy, bountiful, and difficult to discourage. The logo is a rendition of Lycorma meliae, a planthopper named after the Meliae, the ash-tree nymphs of Greek myth. The contour glow behind this page comes from the same place — tree lines, read from above.
We would like the company to work the way the tree does: resilient, generous, and useful for a long time.
A force of connection
The tree that matters most to us is the one that connects things. Yggdrasil holds the realms of the Norse cosmos together, and it is commonly thought to be an ash — the same tree the name comes from.
That is the work as we understand it. Between the people who build a piece of software and the people who use it there is a real connection, and it is the first thing lost when growth becomes a set of disconnected channels. With AI now sitting in nearly every part of our lives, it is worth remembering that there is human vision and intent behind every tool you open. We would like to be the part that carries it across.
Coming soon!